On Saturday May 28 was held in Barcelona Applause congress , which brought together more than 120 market professionals apps. Application developers and people little world gathered at the Hotel W is given to attend several presentations in which the biggest trends were addressed and case current study were presented. The event has been made possible by the organization PickASO (specializing in consulting strategic product and business).
As we announced at the beginning of April , officers from companies like VentureBeat, Zalando, 8fit, MobileGroove, wazypark or Appboy gave their speeches in English and Castilian in which we have a deeper and real feel of the development tools boom, marketing strategies that work, monetization of applications, optimization results, indexing applications, and growth of the sector. On the agenda they were held a break for mid-morning coffee, lunch, dinner and a final party with all speakers and attendees at the event.
There was also room for national professionals like Antonio Calero (AdEspresso), who explained optimization strategies apps on Facebook, or Gemma Escribano (Wallapop), which gave the keys to the functioning and profitability of the app for buying and selling second - hand for excellence in our country. Attendees also had the opportunity to listen to Daniel Peris (PickASO and theTool) who explained the success of your tools and how they can be used to work.
THANKS TO THE WHOLE TEAM @PICK_ASO 😘 #APPLAUSEBCN HAS BEEN A GREAT EVENT 👏👏👏 VERY PROUD TO HAVE PARTICIPATED 😀
- Caroline (@caroline_ragot) May 28, 2016In the final, the Applause Congress organized a round table with several industry experts, in which highly topical issues were discussed and in which are involved and identified millions of users worldwide: sales and online marketing, problems and challenges of App Marketing sector.
GOOD THAT AN EVENT IS THERE TO REALLY EDUCATE THE INDUSTRY. - WELL DONE @PICK_ASO AND #APPLAUSEBCN
- Peggy anne salz (@peggyanne) May 28, 2016As usual in these events, sponsors and partners as Mobusi, AppsFlyer, Infojobs, Appodeal, Difoosion or AppCircus, were there supporting the cause and helping all out to everyone 's taste. And so it was. We can not wait for a new meeting, for the development and marketing of applications we must keep this in mind and pose the most immediate for all interested in this growing sector future.