A new report from Strategy Analytics has revealed the results of industry revenue of smartphones in the third quarter of 2016.
According to data the smartphone market had profits of nearly 9,500 million, and Apple broke 91% of such income.
If we do the calculations we can deduce that Apple has won, nothing more and nothing less than 8,500 million dollars in profits during the third quarter of 2016.
Apple's sales strategy is impressive
Linda Sui, director of Strategy Analytics, attributes Apple's sales success to the relationship between cost of production and the price of its products.
"APPLE'S ABILITY TO MAXIMIZE PRICES AND MINIMIZE PRODUCTION COSTS IS HIGHLY IMPRESSIVE AND THE IPHONE CONTINUES TO GENERATE MONSTROUS PROFITS."
Following the unattainable wake left Apple in the ranking have to Huawei, which won 2.4% of total industry profits smartphone. Thus, Huawei becomes the company of Android with greater profits in the market.
Finally, it is noteworthy that Linda Sui from Strategy Analytics added that "three of the four smartphone vendors are Chinese: Huawei, Vivo and OPPO."
The Strategy Analytics report is a bit more conservative than other firms' estimates. BMO Capital Markets announced that the iPhone had captured 103.6% of profits in the mobile industry.
For its part, Apple officially reported that during the last quarter via smartphones sold a total of 46,900 million dollars in profits 45 million.
What do you think about Apple's marketing strategy? What do you think about its great success in sales? Do you think that any company will generate as much revenue as Apple in the near future? Share your opinion in the comments and in the social networks.