Nintendo to launch several mobile games a year -


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Sunday, 25 December 2016

Nintendo to launch several mobile games a year

During the year 2016, Nintendo showed the first fruits of its alliance with Japanese company DeNA development of mobile applications. It was almost two years ago, when the agreement was announced with this developer, and throughout this time, we have been able to verify the success that both companies had.

And it is that both Super Mario Run, which has already exceeded 50 million downloads , as Miitomo (this lesser extent) have been successful, at least at launch, despite the criticisms that have been received. And this, regardless of whether the Nintendo brand thing, strongly influences both companies.

Nintendo will continue to work on mobile games

Therefore, after these incredible results in his first foray into the field, it is no wonder that the legendary video game developer wants to redouble their efforts in this market. And not only because of the benefits it can bring, but also by how it is helping to improve Nintendo's image around the world as a company that specializes in family-friendly experiences. Nintendo Switch, your next home console.

As reported by the president of Nintendo, Tatsumi Kimishima, in an interview with Sankei Shimbun, the company has plans for more than three throwing games a year, as part of their joint strategy with DeNA. This includes, of course, the upcoming "Animal Crossing" and "Fire Emblem" games, which would be ready for publication by the end of the first quarter of 2017.

The question is, will the strategy continue to work just as well?

As I said before, I no longer doubt that the launch of Super Mario Run has been a success despite many potholes as its high price, or that Miitomo was a pleasant surprise in that the Miis are not one of the Most famous intellectual properties of the company. However, this does not ensure that this strategy can continue to function.

Nintendo should begin to consider the idea that take advantage of their iconic characters only work them for a while. Personally, I am confident that they will be able to move that same spirit of innovation that they maintain in their home consoles, and that made the Wii and DS succeed on mobile platforms. Because if they do not, I'm afraid the strategy will not last them too long.

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