Apple expects Apple Watch Series 2 will become one of the most popular gifts this Christmas. And is that what we have already achieved with their successful iPhone and Mac - both hold the gold and silver as more desired objects by consumers - now aspire to do with your smartwatch, which according to the consultants sinks to 5th place in terms of wearables best sellers, far from the Fitbit or Xiaomi .
So the Cupertino have been put to work designing an attractive campaign highlighting the benefits of Apple Watch Series 2. Do not miss your ads and we'll see if you can resist.
Through two new ads, which have been published on the Apple Channel on Youtube UK, Apple appeals to its Apple Watch to help you live a healthier life: