In recent years, the entertainment industry has more than ever used the new media the Internet provides. Now, becoming a creator of content and making it reach a large audience is easier than ever . In order to reach as many people as possible, telecommunications companies are teaming up with content creators, in order to greatly increase their effectiveness in trying to influence the masses.
On the other hand, it is also easier to share your creations for those who create content that is out of the ordinary. Content that would otherwise be hidden from the general public by their ideas, by their concept. The network gives all its users the freedom to express new ideas, to innovate . And it seems that Apple creatives have just thought about that when creating this "show".
The first reality show of application developers
Let's make one thing clear, Apple is not Netflix, and at the moment, it is not among its plans to become a copy of this service. Apple wants to give its developers the opportunity to take their applications to stardom , to turn them into the next hit. All this, through a less curious format, a kind of reality show in which its contestants will work to turn their ideas into fully functional apps.
These apps, will be judged by a jury full of celebrities like Will.I.Am, Gwyneth Paltrow or Jessica Alba . In his hand will be deciding if the creations of the participants deserve to take the grand prize of 10 million dollars in venture capital to continue development.
In this way, Apple continues to develop their original productions, with really curious proposals, which do not make it very clear if Cupertino really take the business seriously. We will have to wait for spring this year , which is when it will be available at Apple Music, to find out for ourselves in "Planet of the Apps".
Source | Planet of the Apps