Facebook will launch its own video content app for Apple TV - CYDIAPLUS.com


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Thursday, 2 February 2017

Facebook will launch its own video content app for Apple TV

From The Wall Street Journal point out that Facebook, one of the most popular social networks in history, plans to enter the television market.

And how will they do it? Basically, with an application. The social network of Mark Zuckerberg is developing an application for Apple TV, Chromecast and other devices.

The Facebook application for Apple TV will focus on the videos. There are few details, but sources indicate that Facebook has been considering this strategic move for many years .

Facebook will make video a strategic priority

Last year it was rumored that Facebook was working on exclusive TV programming for its platform. The social network confirmed speculation that they wanted a video content ecosystem.

"We are exploring the possibility of founding video content, including original content, sports, and TV shows taking advantage of social and mobile interaction on Facebook. Our goal is to show people what is possible on the platform and learn while we continue to work with partners around the world. "

Facebook already made its first move on the TV platform last October, when it added support for AirPlay and Chromecast to allow video rebroadcasting on televisions.

The company has seen how its profits have stopped growing steadily despite the saturation of commercial advertising and sponsorships in its social network. The style of the YouTube ads in the videos would help the company to get a new source of revenue, with the Apple TV as a great boosted of its contents.

What do you think about this new Facebook movement? Will this be a live video relay app like Twitch or Periscope? Do you think the social network would dare to compete with Netflix or will it be an application similar to YouTube? The truth is that, without knowing many details about the app, we are really looking forward to trying it. And you?

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