Nintendo should have entered the mobile market much earlier in iOS - CYDIAPLUS.com

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Friday, 10 February 2017

Nintendo should have entered the mobile market much earlier in iOS



Given the success of the Pokémon GO , Super Mario Run and Fire Emblem: Heroes games, it was to be expected that Nintendo plans to launch more titles for iOS and Android soon.

Super Mario Run reached a whopping 78 million downloads in the iOS App Store , and according to indicate financial results Nintendo would have provided the company with a total of $ 53 million since its launch.



Now is when Nintendo is really realizing that it should have entered the mobile market for a long time , when the users screamed. The company has chosen not to use typical in-app purchases in free-to-play games.

In the case of Super Mario Run, the company created a system by which players had to pay € 10 to unlock the full version of the game.

Tatsumi Kimishima, president of Nintendo, explained:

"GIVEN HOW MANY PEOPLE HAVE PAID FOR THE GAME, WE EXPECT IT TO REACH MORE THAN 10%. WHILE WE HAVE NOT YET REACHED THAT 10%, WE ARE ABOUT TO DO SO. "


He also talked about Fire Emblem: Heroes, mentioning that the downloads have surpassed one million in less than half a day after its launch. Today, one week after its arrival at the App Store, Nintendo has already received $ 5 million in profits with this RPG game for iPhone and iPad.

Nintendo wants to make this mobile business a "pillar for the company", apart from the video game console and video games.

"WE ARE EXPERIMENTING WITH DIFFERENT TYPES OF MONETIZATION, AS A RESULT OF THESE EXPERIMENTS, WE HAVE GAINED A LOT OF CONFIDENCE IN OUR BUSINESS EFFORTS ON THE MOBILE PLATFORM."


Users of iPhone and iPad, finally, and after many years of waiting, we have been able to see the beloved Super Mario in iOS, and without the need to use emulators. But it did not come the way many would have thought. What more Nintendo games do you expect for the future?

Source | Apple Insider

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