An Apple executive explains why they will not buy Netflix ... for now -


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Monday, 19 March 2018

An Apple executive explains why they will not buy Netflix ... for now

Apple is a global company that extends its tentacles wherever it can. It not only manufactures phones and tablets, it has a streaming music subscription service and maybe it could buy the Netflix service , or even Disney.

Recently Eddy Cue, senior vice president of the company, has been asked in an interview for CNNMoney about the possibilities of acquisition by Apple of services such as Netflix, a platform of audiovisual content on demand and that is very popular. It's something that has been rumored for a long time .

    "Both Netflix and Disney are excellent partners of ours. In general, Apple's story says that we have not made major acquisitions. The reason is the old quote from Gretzky: Patina where the album is going, not where it is. "

And is that despite everything and not be dismissable in the future, Apple has been working for two years and hiring a team of people capable of developing good content. In fact Apple would be interested in producing long-lasting content and quality , such as movies, since according to them, the short contents are accessible on YouTube, although they have made their first steps with Carpool Karaoke .

And as Cue has wisely stated, " we do not try to sell the majority of smartphones in the world, we do not try to sell most of the applications; we try to make the best option . " A whole declaration of intentions and that shows how things are done in Cupertino.

What is confirmed by Apple is the purchase of Texture , known as "Netflix de la prensa", a service through which 200 publications can be accessed for a price that does not reach $ 10 per month . On this, Eddy Cue said " we are committed to quality journalism from prestigious sources and allow magazines to continue designing magnificently and publishing articles for users ."

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