Half a year later, Apple's HomePod is already the 4th best selling speaker - CYDIAPLUS.com


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Friday, 18 May 2018

Half a year later, Apple's HomePod is already the 4th best selling speaker

After the first few months after the official launch of Apple's HomePod , everything seemed to indicate that the smart speaker of the company of the bitten apple was not having a great reception among consumers . But now we know that their sales are going pretty well or, at least, better than expected.

When everything pointed to HomePod being a sales failure , a new Strategy Analytics report indicates that it is already among the four best-selling smart loudspeakers on the market.

One of the most significant data suggesting that HomePod sales did not go as expected, was that Tim Cook did not say a word about the loudspeaker during the fiscal results conference of the first he had at the beginning of May.

Sales analysis of Apple's HomePod

Strategy Analytics has published a table with statistics on the sales of the most popular smart loudspeakers on the market, including products from Amazon, Google, Alibaba, Apple and Xiaomi .

Amazon and its line of speakers Echo (€ 102), Echo Plus (€ 149) and Echo Dot (€ 45), how could it be otherwise, are at the top of the list with a very high market share of 43 , 6% and four million units sold. Google is in second position, with a market share of 26.5% and 2.4 million units sold.

For its part, Alibaba managed a market share of 7.6% and Apple with its HomePod reached 6% and 600,000 units sold. For now, the smart speaker of the bitten apple has yet to improve if it wants to compete with Amazon and Google.

Finally, it is interesting to note that there has been a total of 9.2 million devices in the smart speaker category internationally. In just four months! An absolute barbarity, and that they are not yet available in most countries. What do you think of HomePod? I'll buy?

Source | Business Wire 

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